NORC

AmeriSpeak is the first U.S. multi-client household panel to combine the speed and cost-effectiveness of panel surveys with enhanced representativeness of the U.S. population, an approach designed to achieve an industry-leading response rate, and an innovative sample quality report card.

Developed and funded by NORC, AmeriSpeak is the most scientifically rigorous panel solution available in the U.S., giving NORC clients a breakthrough new option for conducting statistical surveys of the population.

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